Beware: The Latest Scams Targeting Indie Authors in 2023
Authors seem to be the easiest people in the world to scam going by the insane amount of different scams there are targeted at them. Every day you see them, and as someone who moderates several author groups online it’s depressing to see authors falling for them time after time.
The world of indie publishing has never been more accessible. However, like any thriving industry, it attracts its share of fraudsters and scammers out to exploit aspiring authors. Knowing what to look out for can save you time, money, and a whole lot of unnecessary stress. Here's a look at some of the latest scams specifically targeting indie authors in 2023.
Vanity Presses
These have been around for a while, but the tactics are becoming increasingly sophisticated. Vanity presses masquerade as traditional publishers, often sending out flattering emails to authors inviting them to get their books published. The catch? You have to pay an exorbitant amount upfront. Always remember, in a legitimate author-publisher relationship, money flows to the author, not the other way around.
Fake Literary Agents
Just as some 'publishers' charge for their services, so do some fraudulent literary agents. These agents will ask for an upfront fee, often framed as a 'reading fee' or a 'marketing fee,' with the promise of getting your manuscript in front of the top publishers. No legitimate agent will charge you upfront. They make their money through a commission on the sales of your book.
Social Media Cons
There's been a surge in social media profiles offering promotional services to indie authors. These profiles claim they will shout out your book to their thousands of followers, ensuring visibility and sales. Always research these profiles extensively before committing money. Many of them are using fake followers and deliver zero results.
False Review Schemes
Positive reviews can make or break a book, and some companies claim they can provide a set number of glowing reviews for a fee. This is not only unethical but also violates the terms of service of platforms like Amazon. You risk having your book de-listed, or even being banned from the platform altogether.
Writing Competitions with Hidden Fees
Contests can be a great way to gain visibility and even win some cash or prizes. However, scammers have invaded this space too, setting up competitions with hefty entry fees and no real payoff. Always read the terms and conditions carefully, check for past winners, and look for reviews or testimonials from previous entrants.
ISBN Scams
ISBN numbers are vital for publishing and distributing your book. Scammers offer 'discounted' ISBNs, which are either fake or reused. Stick to purchasing ISBNs from reputable sources, such as the Nielsen ISBN Store in the UK or the U.S. ISBN agency, Bowker.
Data Harvesting Platforms
Some websites claim to offer free or low-cost promotional opportunities, only to harvest your personal data, which they then sell to third parties. Always check the privacy policy before you sign up for any service and ensure your data will not be sold or misused.
'Quick Path to Bestseller' Courses
With promises of revealing the secret formula to becoming a bestseller overnight, these courses often charge hundreds, if not thousands, of dollars. While it's true that some courses can offer valuable insights into the publishing world, be cautious. Realize that there's no guaranteed path to bestseller status and look for courses from proven experts with transparent track records.
How to Protect Yourself
Research: Before engaging with any service, do your due diligence. Look for reviews or ask for references.
Consult Reputable Sources: Websites like Writer Beware provide up-to-date information on scams targeting authors.
Network: Join online author communities and forums like EPIC Indie where you can share experiences and recommendations with fellow authors.
Legal Advice: When in doubt, consult with a legal advisor experienced in publishing matters.
As indie authors, your focus should be on writing and connecting with your readers. By staying vigilant and informed, you can safeguard your hard work and your wallet.